In the event of zombie apocalypse, you'll have a lot to worry about. Stockpiling food, gathering up firearms and rescuing loved ones from the infected masses. Now one ad suggests you'll also have 'range anxiety' to contend with.
Range anxiety is the fear of being stranded in a car after it has run out of fuel. Most of the time, this is an inconvenience. When being chased by zombies, it's a little more serious.
Chevrolet's latest ad for its Volt hybrid car has a serious warning about using petrol cars during the zombie holocaust. Their limited range will make you an easy target for the brain-chomping hordes once they run out of gas.
Zombie Ride follows two desperate survivors, whose escape along a desert road is impeded by an empty fuel tank. The pair flee on foot as the undead close in on them. One of them stumbles and the two slow down as the zombies get closer and closer.
Just when all looks lost, an attractive saviour arrives in a stylish Chevrolet Volt. The gang speed off into the sunset, free of any worries about being stranded in the midst of hungry undead cannibals. All thanks to the Volt's incredible range.
The ad is a fun way to demonstrate the impressive extra distance that can be squeezed out of Chevy's hybrid. Society may have crumbled and the dead may walk the earth, but good fuel efficiency is still something to be prized.
So, when the zombies rise up, will you have what it takes to go the distance?
Disclosure: Unruly is distributing this video on behalf of Chevrolet. This post is not part of the commercial plan and is written by the editorial team at Unruly, whose opinions are always independent, sometimes scurrilous, and never knowingly under-researched.