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Entries in david beckham (14)

Thursday
Jul182013

Enter The David Beckham-Multiverse For New Sky Sports Ad

If the British tabloids are anything to go by, we know everything there is to know about David Beckham's home life. This may not be the case, according to an illusion-shattering new spot from Sky.

Produced by agency Brothers & Sisters, the ad posits some kind of Beckham-multiverse in which every possible iteration of the football player can, and does, exist. While Becks-1 heads to the gym, Becks-2 watches some telly and Becks-3 enjoys his morning espresso. 

While the point is to highlight Sky Sport's multi-platform capabilities, we can't ignore the sci-fi potential here. If these David Beckhams can comfortably co-exist, does this mean there's a two-headed Beckham somewhere? Or maybe a Beckham who avoided that injured Achilles tendon and went on to the storm the 2010 World Cup final with a 7-0 victory against North Korea? The mind boggles.

The ad raises a few more head-scratchers. For example, Becks-1 seems to be heading to some kind of celebrity appearance. But then wouldn't the value of such an appearance be totally devalued by the overwhelming ubiquity of Beckhams?

Also, when the Beckham collective sit down together to watch TV together at the end, why is only one of them wearing 3D glasses? Weird.

While we've clearly read far too much into this, the ad has so far failed to ignite a similar passion in viewers. With only 4,900 shares since its release earlier this week, we'll have to wait and see if the public want another visit to Earth-B.

Thursday
Feb072013

David Beckham's Bum Stars In H&M's Latest Ad

David Beckham is undeniably famous. Show anyone a picture of his face and they will instantly be able to name the footballing style icon. But there are parts of Beckham that haven't had the same level of...ahem...exposure. With a little help from Guy Ritchie, all that is about to change.

He may have made his name running around in a Manchester United shirt, but the latest ad to star David Beckham has him dashing about in a lot less. Beckham's back end is the star of this ad for H&M.

Directed by Guy Ritchie, who also helmed Lock Stock And Two Smoking Barrels, the ad shows the soccer superstar locked out of the house, as his dressing gown is ripped from his back after getting trapped in a Range Rover door.

Left only in a vest, slippers and skintight boxers, Beckham gives chase. Tearing through neighbouring gardens and jumping fences, he quickly loses the vest, exposing his tattooed chest and impossibly well-toned abs.

He leaps over garden walls, evading vicious dogs and playing football with the neighbourhood kids as he goes. Beckham even finds time to take a dip in the pool, emerging in a show of glistening muscle that has the stunned, and very attractive, ladies in the garden totally agog.

Shot mostly from behind, Beckham's backside, and the boxers it sports, are clearly the main attraction for many of the million people who have viewed this video in its first 24 hours. 

That's not to say the ad isn't funny in its own right. There's plenty of humour to be derived from an action-packed chase with a mostly naked celebrity.

It's not the first time a bare Beckham has graced our screens on behalf of H&M. The former Red Devil appeared in a 2012 Super Bowl ad that was more fashion shoot than action scene in underpants

With some genuinely hilarious moments and some blistering action, the clip is a fun ad that is likely to have a big opening day and plenty of interest for weeks to come.

Disclosure: Unruly is distributing this video on behalf of H&M. This post is not part of the commercial plan and is written by the editorial team at Unruly, whose opinions are- always independent, sometimes scurrilous, and never knowingly under-researched.

Wednesday
Nov282012

Ebenezer Snoop Wishes Viewers A 'Happy Holidizzle' In New adidas Ad

 

At Christmas time, are you all 'Happy Holidizzle' or 'Bah Humbizzle'? Have no idea what I'm talking about? Well, read on...

This year's Christmas campaign from adidas has put a bit of a twist on Charles Dickens' A Christmas Carol and has none other than Snoop Lion, (formerly Snoop Dogg) as the star of the ads. 

The main clip in the star-studded campaign, named The Cautionary Tale of Ebenezer Snoop, is packed full of famous faces.

Gonz, the professional skateboarder, waits on Snoop, performing a trick or two whenever the King of Rap demands it. The ghosts of Christmas Past, Present and Future also have impressive representatives, played by Stan Smith, David Beckham and Rita Ora/Derrick Rose, respectively.

In a puff of magical smoke from his pipe, Ebenezer Snoop is taken on a journey through time to show him the error of his ways. He used to be a party animal, but now the infamous rapper is losing his touch and his reputation. The ghosts show him what will happen if he stops partying as hard as he used to. The future looks bleak. 

The journey is illustrated by Beavis and Butthead's JJ Sedalmaier, and you can find plenty more clips of old Ebenezer Snoop on the adidas YouTube channel, which are just as entertaining.

The campaign has a strong online presence. You can check to see if you are an Ebenezer Snoop on the campaign Facebook page, where you can also send a Snooped-up Christmas card to friends. Plus, Snoop Lion will be sharing his Christmassy feelings on the @adidas Twitter channel for the next few weeks. 

This revamp of the classic literary tale may not be for everyone, but it certainly will be popular amongst Snoop fans. It seems like he has had a lot of input into the campaign. For example, the short film is exactly 4.20 mins in length...

Wednesday
Jul252012

David Beckham Surprises Team GB Fans In New Olympic Ad From Adidas

How would you react if the world's most famous footballer jumped out and caught you frolicking in a photobooth?

Well, that is what happened to 60 people at the Westfield Stratford City shopping centre, who were asked to don the shirts as part of the Adidas #takethestage campaign ahead of the Olympics.

But as they were pulling their cringy poses, little did they know that David Beckham was just around the corner waiting to surprise them.

As the hysterical reactions here show, Beckham's still got it, despite not being picked for the Olympic team.

Everyone loves a prank ad, and Adidas has been extra clever by roping in Beckham, who was part of the effort to bring the Games to London.

There are few footballers who could be recognised by literally everyone involved in the prank, and evoke reactions of sheer excitement. One young boy and his mother even burst into tears at his appearance!

Beckham is at the forefront of a number of London 2012 advertising spots, including Samsung's official Olympics campaign, and is obviously still a public favourite, with the ad gaining 412,671 views and 13,795 shares in just 24 hours.

 

Thursday
May242012

Beckham Shows Off His Musical Feet For Samsung Galaxy

Samsung has released a new ad which features their Olympic Games Ambassador David Beckham playing the drums with footballs! 

The spot, created by Cheil USA, sees the global superstar prove he has still got skills, as he kicks a number of balls at a drum kit to the rhythm of Beethoven's 'Ode To Joy'.

The ad begins with Becks casually strolling on to the set while using his Samsung Galaxy S3 smartphone. He then takes a snap of the drums displayed on the wall with the phone's camera.

The director of the spot then comes over and shakes Beckham's hand and shows him how to do the trick with a demo on his S3.

Beckham plays the tune in style, doing volleys, headers and even shouldering the ball into the drums. After he finishes, he writes on his Galaxy, 'That Was Fun' and uploads it to Facebook.

However, there seems to be quite a bit of heavy editing involved here, looking at the amount of cut-aways, but, nevertheless, it does not really matter. The video is still a really good watch.

The advert already has attracted almost one million views and over 6,500 shares in just 2 days!

Watch and admire the trick below... 

Tuesday
May012012

Star-Studded Burger King Spots Continue With Steven Tyler

Aerosmith rock legend Steven Tyler is the latest celeb to take part in the 'Exciting things are happening at Burger King' campaign.

The spot - created by ad agency Mother - sees the ageing rocker let loose in-store, as he chats up women, takes over the drive-through and plays his harmonica.

Tyler is hilarious in the ad, as he wears love-heart glasses, gets confused by who's talking to him on the drive-through microphone and even tells the bald manager, Jon, to get some hair!

Tyler is the latest in a clutch of celebrity spots. Other celebs to add their weight to the campaign are David Beckham, who woos all the staff, Jay Leno, who drives through the store in his car, Salma Hayek, who does some role play, and Mary J Blige, who, err, sings.

Each spot ends by promoting a particular product from the fast food company's menu. Tyler's spot promotes the new Crispy Chicken Strips. I wonder which celeb will be next to make a Burger King cameo?

The celeb spots have been doing well online. Tyler's ad already has 47,000 views and over 15,000 shares. Watch the spot below...