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Entries in adizero (1)

Monday
Oct032011

Latest adidas AdiZero Ad Stars Derrick Rose As 'The Bull' 

 

This advert has it all, bull-fighters, beats, a ball and even a symbolic bull, in the form of NBA star Derrick Rose.

The Chicago Bulls star features in this adidas bull-fighting spot, which is the latest offering from the sportswear giant. 

Filmed in Madrid, the video opens with Rose released from a gate as "The Bull" to a frenzied crowd in a bull fighting arena. After sizing up the matador and picadors, Rose drives into the bull ring in his signature footwear, overwhelming his Spanish bullfighter opponents, in impressive style. 

The ad was created by 180LA and features authentic Spanish bull fighters in traditional costumes, a atmospheric environment and an pretty epic soundtrack, provided by DJ/producer AraabMuzik.

A good trainer ad is reflective of a basketball player's identity, personality and game. This ad is about as good as you get, without Michael Jordan being involved.

Nice commercial, and the kicks are pretty swish as well. Be sure to check out the ball bouncing, bull-fighting action below.