So the long-awaited Mad Men season 5 premiere finally aired in the UK last night - and along with it came a neat little idea from Sky.
During the ad breaks of the Mad Men double header, Sky aired classic 60's adverts in honour of the new season.
The idea was an extremely nice touch, and an innovative strategy to appeal to the ad-crazy enthusiasts that the show attracts, allowing them to relive adverts from another era as they travelled back in time to the Sixties.
Sky Media's managing director Nick Milligan said: "Taking our inspiration from the series, we wanted to give our viewers the opportunity to enjoy adverts from the era of Mad Men and to create real event programming. I'm delighted with the response we've had from the industry."
The vintage adverts aired included Kit Kat's famous 'Have a Break, Have a Kit Kat', Tony Hancock's 'Go To Work On An Egg', Cadbury's 'The Lady Loves Milk Tray' and many others.
In case you missed it, here's all the vintage 60's campaigns that were aired last night...
1. Cadbury's Milk Tray