He was one of America's most-loved children's entertainers, teaching generations of children about the world around them. Now, years after his death, Mister Rogers is helping to keep similar shows on the air.
Fred Rogers, known to everybody who grew up watching him as Mister Rogers, appeared on the Public Broadcasting Service (PBS) show Mister Rogers' Neighborhood for 33 years, winning Rogers the respect and love of countless American children.
Now Mister Rogers is appearing in an ad to help raise funds for the PBS network that brought his shows, and other educational childrens programmes like Sesame Street, to air.
John D. Boswell, of Symphony of Science, has remixed and auto-tuned archive footage of the affable old host to create a 3 minute track in which Rogers sings to children about the importance of using their imaginations.
It seems Mister Rogers is as popular now as he ever was, with the views earning an impressive 3.6 million views in just 6 days. The clip has earned over 683,000 shares and many blog posts, raising awareness of the need for public donations in keeping PBS on the air.
The remix keeps the original tone of the show, but brings it up to date in a modern style, which Rogers himself would probably have been amazed by.