Fancy filming yourself jumping off the top of a mountain with only a flimsy parachute between you and a very messy death?
Or capturing yourself skydiving? Or diving with sharks? Nope, it does not appeal to me either. So thank God for GoPro. The camera company thankfully has an army of crazy adrenalin junkies willing to film themselves risking life and limb.
Their high-energy commercials have long been a mainstay of the Viral Video Chart for the past few years, racking up thousands and thousands of shares among would-be extreme sportspeople just happy to watch from the safety of their tablet or PC.
Well, GoPro are back with a new ad. And just like its its predecessors, it is racking up shares faster than an Austrian skydiver to become the second most shared ad over the last seven days.
The footage truly is amazing. With a background of dramatic music, GoPro starts us off gently, with scenery from varying landscapes. The camera flies - bird's-eye style - over cities, dives down into underwater wonderlands and cruises over mountain ranges and deserted seascapes (no thieving seagulls in sight this time, though).
Then, the extreme sportsmen start warming up, and we know we're in for a treat. The music reaches its climax, and the talented daredevils set off. What follows keeps your eyes glued to the screen for the entirety of the five-minute clip. We see 720s on snowboards, performed in slow motion, impossible bmx jumps and kayaking down waterfalls. Yes, that's right - down waterfalls.
With previous ads, such as their 2010 highlight video, hitting 6 million views and 400,000 shares, it came as no surprise when their latest creation, released yesterday, accumulated over 1.5 million views and 350,000 shares over 24 hours.
This overnight explosion has resulted in the clip shooting to the summit of the 7-day ad chart on the Viral Video Chart, beaten only by Felix Baumgartner's supersonic skydive.
The new GoPro HERO 3, the Black Edition, has all the latest features. With 12 Megapixels and a Wifi Remote, it is 'smaller, lighter and twice as powerful'.
More highlights from the ad include parapenting (flinging yourself off a mountain with only a pair of skis and a parachute to save you) and some fantastic footage of a guy surfing a barrel.
If all of this amazing footage was shot using such a tiny camera, I'm going to have to get myself one. All I need now is a pro skier or surfer to film. Any takers?