Kia has certainly put in a very polished performance in its latest car commercial.
The Korean car manufacturer has created the 'world's first nail art animation' to help promote the Kia Buzz.
And it is well worth a look, even if it just out of respect for the poor manicurists who had to burn the midnight oil to help create it.
Altogether it took 25 days (and nights!) and 1,200 bottles of nail polish to complete the project.
But, I think you agree, it was worth it. It is a stunning video.
Question is, though, is it enough to convince women to buy the car? Only time will tell, I guess.
To find out more details about the car, click here.