The latest trailer for the upcoming videogame Call of Duty: Modern Warfare 3 is the most popular ad of the week.
Possibly the most anticipated game of the 2011, the new all-action video, entitled ‘Redemption’, has whipped up a storm online, attracting a mammoth 193,748 shares across Facebook, Twitter and the blogosphere over the last seven days.
It’s not surprising. Call of Duty (COD) is one of the most popular games franchises of all time, while Activision has promised gamers that Modern Warfare 3 will be the ‘most epic game of all time’.
And judging by the trailer, which bucks previous MW offerings by focusing on the single player mode, they could well be right.
Characters from COD even feature in the second-placed ad for the PS3. Part of the ‘Long Live Play’ campaign, the two-minute clip, created by agency Deutsch has so far attracted over 181,000 social media shares since it was released on October 4.
Called ‘Michael’, it features some of the most popular Playstation characters of all time as they pay tribute to gamers everywhere.
- The Top 10 Ads of the Week chart ranks the commercials that have attracted the most shares across the social web in the last seven days. To keep it fresh, it only includes ads that were launched in the last 30 days. Movie trailers do not feature on the chart. Click on the videos for stats.