Is there anything more annoying for adults than having to admit to children that you are wrong and they are right?
Well, maybe we should ask this guy from the latest ad in AT&T's It's Not Complicated TV campaign.
Children do say the funniest things, but sometimes they can annoyingly come up with the smartest things.
So when he asks a group of kids in a classroom to come up with the biggest number they can think of, he probably wasn't expecting one of them to beat his own number, especially when one of his cheeky interviewees had earlier offered '10'.
Suffice to say, his response to being trumped is priceless, pushing this short TV ad into the Unruly Viral Video Chart's top 20 most shared ads over the last 24 hours.