Cracking New Ad From Rhett & Link Will Make You Wince In Pain

The Commercial Kings, Rhett & Link, are back with a new commercial - and this cracking campaign will make you feel even more uncomfortable than their usual ads.

It's for the Ryan Lee Chiropractic Center, in Los Angeles, and essentially consists of the eponymous Lee cracking the bones and contorting the bodies of a number of his patients.

His tagline is "Gentle. Comfortable. Professional" - but by the looks of the terrified faces of the array of attractive ladies he has on his table and the sickening, bone-crunching noises that accompanies every procedure he makes, I'm not so sure about the second adjective.

However, as always, The Commercial Kings have come up with an ad that is far more watchable than it should be.

Volkwagen's New Safety Ad Will Make Your Heart Skip A Beat

Here is an ad that is sure to wake you from your morning drowsiness with a jolt. Volkswagen's "Lucky Man" may start like a saccharin-sweet breakfast treat, but it certainly doesn't end that way.

Created by Deutsch LA, the commercial begins with the perfect family man waking up from his perfect slumber in his perfect house. Let's call him Jim.

Jim kisses his perfect wife and then bonds perfectly over the breakfast table with his son. Even the song - a cover of Emerson Lake and Palmer's "Lucky Man" by My Morning Jacket's Jim James - perfectly portrays Jim's life. Lucky Jim!

But can Jim's luck last? Well, clearly, Jim has taken his blessed life a little bit too casually as he seems to think that if he reverses into the path of a speeding car he will somehow avoid an accident.

Well, he doesn't, but thanks to the Volkswagen Passat (and the vehicle's coveted status as a 2013 IIHS Top Safety Pick) he escapes unscathed. Not sure about the other driver, though!

The choice of music is, of course, ironic. Jim is a lucky sod, but the fact that he walked away from the accident is more down to the vehicle's design, not luck.

Directed by MJZ director Matthijs van Heijningen, who also shot the Cannes-conquering "The Bear" spot for BETC and Canal+, the spot is a well-made safety message that could well make you think twice the next time you buy a car.

Are These The Strangest Old Spice Ads Of All Time?

A baby with muscles, a giant bearded man who vomits Old Spice shaving gel cans, solar panels that can talk - are the newest Old Spice ads also the strangest?

It certainly seems that way. Sure, we have become accustomed to the male grooming brand's weakening grip on reality. We can even tolerate listening to shouty Terry Crews once in a while.

But the latest couple of ads - once again put together by W+K - make surreal TV show Twin Peaks look like the most warts-and-all episode of One Born Every Minute.

Clearly, Old Spice is in some kind of battle with Skittles to see whose festering lizard brain can out-David Lynch the other. On the evidence of these two ads, the P&G brand has just taken the lead.

In the first ad, "Baby", there are talking socks, a talking bed, a talking mouse, and, of course, talking solar panels. But these are relatively normal compared to 'Crews Jr', who appears ripped like his dad.

In the second ad, "Shave", we see a giant wake up in hospital confused. No wonder, as he seems to have Crews tangled up in his beard armed with a razor. But he can't have a shave without gel, right? Well, thankfully, one just so happens to spew from his mouth. Job done!

Old Spice's descent into sheer madness is charming, but the best part of both ads is the call to action at the end - "Download this to Your Face!" 

Baby

Shave

Windows 8 Can Help You Play Ping Pong With Your Butt, Says Slightly Odd New Ad

Could you apply a full face of make-up in just 10 seconds? No, I didn't think so. OK, but could you play ping pong with your bum?

Well, thanks to Windows 8, you can. Or at least I think that is the message of these slightly odd new online-only ads. To be honest, I was a bit lost.

Created specifically for the Asian market, the "Windows 8 Training Camp" campaign - which also includes a competition to see what a trio of hopefuls can do with just one finger and a watermelon - are intended to showcase the many benefits of the Microsoft's new operating system.

"Watermelon" is supposed to illustrate 'the power of touch', "Make-up" how 'fast and beautiful' the new system is, while "Table Tennis"...well, I have no idea, to be honest. 

Just to make us even more confused, according to Microsoft, these ads were only added to its YouTube channel by mistake, while some native Korean and Chinese speakers say the ads are actually speaking gibberish.

Whatever the truth, we are still utterly compelled. And so are a lot of people online by the look of it. Leading the way among the triumvirate is 'Make-Up', which has so far attracted over 15,000 shares and 330,000 views since its launch on May 9. 

Looking good!

Make-Up

Table Tennis

Watermelon

Babies Tells Moms They Are Doing OK In Mother's Day Ad For JOHNSON'S

Tissues at the ready! This Mother's Day ad from JOHNSON'S Baby is sure to have a lot of mums reaching for the Kleenex.

The ad tries to imagine what it would be like if babies could talk. Just what would they say?

Well, as this is a commercial for Mother's Day rather than some terrible 80s horror flick, you will be delighted to know that they only have nice things to say, particularly about their mums (sorry dads).

They love the way you sing the Barber of Seville when you wash their hair (these babies are smart), and they really love the foot rubs.

But let's not mention the "strained carrots incident", OK.  

Anyway, the ad is unsurprisingly racing its way up the Unruly Viral Video Chart as we speak, attracting 50,000 shares in a very short space of time.

Two Spocks Battle It Out In New Ad Campaign For Audi

Which Spock is better – Leonard Nimoy or Zach Quinto? OK, it seems like a pretty one-sided argument to me, but what do I know? I’m no Trekkie.

But Audi certainly thinks it’s an even fight. So much so, they made solving this intergalactic dilemma the main focus of their latest social video campaign.

However, if you expected a battle of logic, a game of teleportation tag or a fight over who has the better Vulcan death grip, think again. This is a commercial, after all, plus Nimoy is not getting any younger.

No, this is a race to see which of the two Hollywood actors can get to the golf club the faster in their respective cars. Typical.

Old-timer Nimoy’s weapon of choice is a Mercedes, while Quinto, who will don the pointy ears for a second time in the upcoming J.J. Abrams film Star Trek: Into Darkness, instead opts for the new 2013 Audi S7.

Now, as this is an Audi ad campaign, I don’t think you will be surprised who gets to the club car park quicker. Or who does it in more comfort and ease.

But Nimoy still has a few tricks up his sleeve, and soon schools the young pretender in the art of Spock.

Unsurprisingly, with so much hype around the second Abrams Star Trek movie doing the rounds at the moment, the ad is light years ahead of a lot of ads right now.

Since its launch on May 7, it has racked up almost half a million shares, easily making it the most shared ad of the last seven days, and already the fifth most popular ad of the last 30 days.

It’s only logical!